Real projects, broken down: the problem, how I approached it (including where AI tools like Claude fit in), what I recommended, and what changed. Each case study shows the thinking behind the work, not just the finished product.
Nonprofit · SEO · AEO · Content
Rebuilding a Church Partnership Page with AI-Assisted Content Analysis
Audited a national disaster-relief charity’s landing page with Claude, added human strategy, and delivered a build-ready wireframe. Read the case study →
Coming soon
More case studies on the way
Paid media, recruiting marketing and SEO projects are being written up now.